Privacy Policy – Desi Threads

This Privacy Policy explains how www.desithreads.com (the “Site” or “we”) collects, uses, and shares your personal information when you visit or make a purchase from the Site.

Contact

For any questions about this policy, details on our privacy practices, or to file a complaint, please contact us:

  • Email: support@desithreads.com
  • Mailing Address:
    Desi Threads
    123 Oxford Street, Suite 500
    London, W1D 1LT, United Kingdom

Collecting Personal Information

We collect information about your device, interactions with the Site, and details required to process your purchases. If you contact us for support, additional information may be collected. Below are the types of personal information we collect and their purposes:

Device Information

  • Purpose: To load the Site accurately and perform analytics to improve functionality and user experience.
  • Source: Automatically collected using cookies, log files, web beacons, tags, or pixels.
  • Personal Information Collected: Browser version, IP address, time zone, cookie data, pages/products viewed, search terms, and Site interactions.

Order Information

  • Purpose: To fulfill orders, process payments, arrange shipping, provide invoices/confirmations, screen for fraud, and send marketing communications based on preferences.
  • Source: Collected directly from you during the checkout process.
  • Personal Information Collected: Name, billing and shipping address, payment information (e.g., credit card details), email address, and phone number.

Customer Support Information

  • Purpose: To assist with inquiries or issues.
  • Source: Collected directly from you through inquiries or support requests.
  • Personal Information Collected: Name, contact details, and correspondence.

Sharing Personal Information

We do not sell your personal information. However, we may share your data with trusted service providers for:

  • Order Processing: To manage payment, shipping, and delivery.
  • Legal Compliance: To comply with applicable laws, regulations, or legal requests.
  • Advertising: To deliver tailored advertisements and promotions.

Behavioral Advertising

We use personal information to provide targeted advertising and marketing communications we believe may be relevant to you.

Tools and Platforms Used:

  • Google Analytics: Tracks and analyzes Site usage for improvements.
  • Advertising Partners: Information about your Site interactions and purchases may be shared to deliver personalized ads.

Opt-Out Options:

You can opt out of targeted advertising via:

Cookies

Cookies are small data files that improve your browsing experience by remembering preferences, login details, and tracking Site usage.

Types of Cookies We Use:

  • Essential Cookies: Ensure the Site functions correctly.
  • Analytics Cookies: Collect usage data to improve functionality.
  • Advertising Cookies: Enable personalized marketing.

You can manage cookie preferences through your browser settings.

Your Rights

If you are a resident of the European Economic Area (EEA), you have rights to:

  • Access, correct, or delete your personal data.
  • Restrict or object to the processing of your data.
  • Request the transfer of your data to another service provider.

Retention

We retain personal information as long as necessary for the purposes described unless you request its deletion.

Changes to this Policy

We may update this Privacy Policy to reflect changes in our practices or for other operational, legal, or regulatory reasons.

For any additional information or concerns, please reach out to us at support@desithreads.com.